That Belle Mariano Effect on MayBELLEine

 


(Reminder: click on the pics if you want to see a bigger version. The words/phrases in green font are the links to different proofs of what we are talking about. )

Belle seldom posts on her soc med, and when she does, we scamper to her IG to see what she has. The inside joke is that Belle usually posts about her paid partnerships or endorsements that it has been known as “Tindahan ni Belinda”. We don’t mind. We really don’t. In fact, we are so thrilled to see her being in demand, and we are just so glad that she has content on her soc med.

Last May 28, Belle posted a pic with her applying lip gloss, and the Bubblies just went agog trying to locate the product online that it sold out on Lazada in an hour and on Shopee a few hours after. Some trooped to department stores and drugstores only to find out that it is not yet available nationwide like this Bubbly. Not all Bubblies are into make-up, but that does not even matter because they are still willing to purchase one or two of Cushion Matte Lip Tip-Lips on Pulse. Some even checked out 10 pieces at a time to serve as gifts to friends and fellow Bulas. It is also going to be a part of Belle’s birthday give-away by one group. They will call the give-away BELLEssentials which will include partnerships and endorsements of Donny and Belle like Biogesic, but largely that of Belle’s like Nutri Boost, Whisper, and Sunsilk. 

Bubblies, also had a Twitter Party to celebrate this development, and it trended in no time with both hashtags at number 3 and 4 at some point. 

A few days prior to all these, Bubblies thought she will be a part of a campaign by a local cosmetic brand, but that news fanned off, but we are so excited to know she can be a part of the MayBelline line. We know she is not officially an endorser yet. We are happy because Maybelline is an international brand. But judging from the pic and video posts in both Instagram and TikTok, the response is quite overwhelming and people have good comments and likes are also high. We can’t wait for her to be included in the roster of faces that graced the Maybeline campaigns from Liza Soberano, to Kelsey Merritt, to Gigi Hadid. MayBelline also commented on her post, saying they liked the color on her. They also liked her picks for her make-up tutorial. For sure, Bubblies are hoarding the different stuff she showed off in the vid.


What about you, have you grabbed your own MayBelline products from Belle’s recommendation? How did you find it?

Credits: 

Pic is from Belle's IG post and screen shots of the Trends List.

Layout of Belle's pic with trend list by Kai C

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